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I work with slow branding (slow design) and this is my manifesto:


1) I only dedicate myself to projects that the world needs. And today's world needs a lot of innovation from the heart. Whether big or small advances, they give me back hope in the progress and greatness of humanity.


2. I create brands that are good for you and good for the world.


3. I maintain coherence and integrity, always in slow mode. No stress, no inventing emergencies. Strive to do my best to fill things with meaning and awareness, and with enough courage to challenge the status quo if necessary.


4. Don't forget that I am the best and most creative when I achieve inner serenity and cultivate creativity. I will never be able to compete with the efficiency and speed of a machine.


5. I support the belief that words, design and small details can make things special. They are the ones who give life, resolve, set the tone and humanize my creations. When you do things carefully, it shows.


6. I work with connection and authenticity as a vehicle for changing the well-being of our planet and society.


7. I commit to helping your project communicate in a sustainable way.

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